FD buys Aussie agency

Alec Mattinson 27-Oct-08

FD has boosted its Australian operations with the acquisition of Porter Novelli's Perth business for an undisclosed sum.

The agency will now operate under the FD Third Person brand, working alongside FD's existing Sydney and Melbourne offices. The Perth-based consultancy is owned and managed by directors Paul Downie and John McGlue.

‘The change to FD will provide our clients with access to the best of what the group does nationally and internationally, plus the benefit of exceptional on-the-ground services in major business and investor centres around the world,' McGlue said. ‘FD is by far the best fit for our clients and our business.'

Downie established the Perth office of Porter Novelli in 1993, having previously managing an agency specialising in the mining and finance industries - McGlue acquired a 50% interest in Porter Novelli Perth in 2002.

The firm provides advice in investor and media relations, crisis and management and capital markets communications strategies

FD group chief executive Charles Watson claimed that the move ‘unquestionably now creates Australia's leading financial communications consultancy'.

The agency has now opened five new offices in 2008, taking its global presence to 27 cities.

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